BUILDING A MARKETING ENGINE

A core goal driven marketing strategy is essential to the success of a marketing engine. The marketing strategy works as a structural guide across departments including; product, services, sales and support. The content, tools and messaging crafted by marketing touches all stages within the customer journey lifecycle and ensures marketing and business goals are met.

Rose & Wolf gets to truly know your brand, culture, product, service, market, competitors, buyers and customers to pinpoint your USP. We then define, implement and integrate a goal and metric driven digital marketing engine throughout your business with your marketing strategy at the core.

Our digital marketing engines are; fueled with leads, speak direct to your audience at the right time and place to reduce conversion costs, build brand reputation, make you an authority voice in your space and improve customer loyalty and retention.

METRICS THAT MATTER

Measuring the success, only reporting what matters and understanding when to pivot are key when implementing a marketing engine. Rose & Wolf works with you to track and capture the right marketing metrics throughout the customer journey lifecyle:

  • Lead source analysis
  • Brand visibility > Strangers
  • Engagement > Followers
  • Lead generation > Prospects
  • Leads > Opportunities > Deals

 

DATA DRIVEN DECISIONS

Process

Your data may be your most
valuable resource

With the right information you can do so much; scale
your marketing, refine your processes, find a niche for
a new product, target a demographic, track behaviors,
test a market, measure success, strength your messaging,
I could go on…

Rose & Wolf works with you to glean insights and trends
from your company-generated or market data. Having facts,
numbers and feedback at your fingertips will empower
actionable marketing and company decisions.

Process
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